Mortgage Market News
Mortgage Market News can make you (reputation,money) or break you (reputation, no money).
You need to be able to demonstrate to your clients that you know your business, and will be giving them advice that will save them money, bring them security, and hopefully help them to accumulate more wealth in the future.
How do you know…
- when to lock or float?
- how to get the chance to do it in the short time span ahead of a lender reprice and hopefully beat the new rate sheets to market saving yourself from hundreds to thousands of dollars?
- whether to follow a bond, note, or bill to know which way rates are going on the rate sheets?
- when the different economic reports that move the rates hit?
- which ones are more important than the others and why?
- how to show your client why you are the right person to trust and move forward with?
A statement of professionalism and a nice picture in your website bio are only going to go so far. You need to demonstrate expertise in what you do and moreover you need to be able to do it at any time and any place if you want to blow by your mortgage planning and loan officer marketing competition.
You need a source that really shows you what is going on in the market. And you need alerts to let you know when there is a move in the rates to give you a chance to lock ahead of the lenders changes when you need to, or float when it's best for you and your client.
There really is a difference of often thousands of dollars made in a transaction because the mortgage planner or loan officer received the right advice at the right time. That can translate into more savings for your client and more revenue for your business.
Let's take a look at one of my main recommendations now, Mortgage Market Guide
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